Showing posts with label linkedin. Show all posts
Showing posts with label linkedin. Show all posts

Wednesday, March 30, 2011

The Cleavers’ Television Set is on the Way Out

The Cleavers’ Television Set is on the Way Out

One thing that has been overlooked. Social Media would not be possible without the Advertising Business.

Advertising is what really finances the operations of social media. Why then does the advertising industry act as if social media is the threat and not the partner?

I get the impression that Mad Men are doing studies to justify selling TV ads to clients because clients want TV ads because Corporate America (the clients) is infused with people who sit around discussing whether or not social media is costing American industry productivity time.

Meanwhile, the Media sees social media as a threat and not as a portal. (When I was a freelance website designer, I took out a full-page ad in a local paper listing all the people (businesses) in the local business community who had a web page on the portal website I set up. ("Fish where there are fish." -- Political adage.) )

Point being, The Media better wake up and smell the triple-shot cappuccino venti and start broadcasting via the internet. Television isn’t on the way out; the Cleavers' television set is on the way out.

Regards


Slim

Mail: slimfairview@yahoo.com

Copyright © 2011 Slim Fairview

Monday, March 21, 2011

Netopian Reality

"People who criticize social media, are using the past to understand the present. That will never help them to understand tomorrow." Slim Fairview

Social Media is the Medium: Greater than the sum of its parts.
http://slimviews.blogspot.com/2011/03/social-media-is-medium-greater-than-sum.html

Still explaining the importance of social media to the naysayers.
http://slimviews.blogspot.com/2011/03/still-explaining-importance-of-social.html

Regards,

Slim

Facebook
Twitter,
Blogspot
Linkedin
SlideShare

"I have a Twitter account, a Facebook account, a Linkedin account and a Blog. At last. Finally I feel like a virtual person. For a while, I didn't think I was going to make it." -- Slim Fairview


Copyright(c) 2011 Slim Fairview

email slimfairview@yahoo.com

Wednesday, March 16, 2011

Social Media is the Medium: Greater than the sum of their parts.

Social Media is the Medium: Greater than the sum of its parts.

How do you do it? Never mind. The real question is, “How will you be doing it?”

Some slow thinkers say, “Soon, tomorrow will be here.” The quick folk say, “Soon, tomorrow will be gone.”

Facebook, Twitter, Linkedin, Blogspot, and SlideShare.

What do they all have in common besides each other? They are greater than the sum of their parts.

Write something. Save the document. Post it on your blog, on Facebook, on Slideshare. Click the links to share what you’ve written. They go to your Twitter account with a link to click that will take readers to your monograph.

If you’ve posted a document on SlideShare, the link will not only appear on the wall of your Facebook page, but there will be an option for you to choose that will allow a “thumbnail” of the document to appear. If a visitor to your Facebook page clicks the graphic, up pops the document.

Links will automatically appear on the home page of Linkedin—but wait, there’s more:

That document has provisions for links. These links will send your reader to supporting documents—and that’s still not all.

The printed word is now a global event no longer limited to the familiar and ever popular website.

The printed word is now appearing on the internet.

Publications, which include but are not limited to The New York Times, The Boston Globe, Atlantic Monthly, The Wall Street Journal, The Telegraph, and others, are now on the internet.

Many of the articles invite commentary. It is there, that your brief thoughts can invite readers to view a more comprehensive expression of your opinions. Now, this is fine; however, there are business applications as well.

Websites like Linkedin offer the opportunity to create a global network of business colleagues.

Moreover, we’ve barely scratched the surface. Yesterday, I posted PowerPoint presentations on SlideShare. Yesterday, I should have been posting videos on YouTube.

These tools are the virtual offices in use. They are in use globally.

Virtual offices, virtual teams, virtual project management, presentations, lectures, speeches, meetings, all on your computer screen.

If you have a Mac, they are available to you in transit. If using a Mac is not an option, they are available to you on your iPad or your iPhone.

Meetings will not so much be detested by the members of your staff who have work to do, but more efficiently handled by logging on to a virtual meeting.

Documents, photos, contacts, and other information will be shared within seconds. No one will find it necessary (and cumbersome) to lug stuff to the conference room.

Costs will be cut significantly by having information available through links rather than through copies being handed out.

The business research formerly the domain of the business research department, is now a Google away.

Information can be reviewed, commented on, verified, questioned and affirmed, repudiated, or assigned for further review in moments.

Prep work for the meeting will take place in moments.

The tools that are available are not limited to home and office. Nor to your company, industry, or locale.

These tools will enable you to do business globally. I posted two PowerPoint presentations:

Global Management: A shift in the paradigm of corporate America

&

The Future of the G – 20 in Good Times and Bad.
For additional information:

For more monographs on management and business administration, please visit my blog: http://slimviews.blogspot.com
 

PS.  I am not Paul Harvey.  However, I am open to becoming a paid commentator, columnist, or blogger.

If you’ve found anything I said to be helpful, please don’t hesitate to send me one of those tricked-out laptops and to tuck a few dollars into the envelope along with the thank you note.


Sincerest regards,

Slim



PPS. I forgot to mention the email option: slimfairview@yahoo.com
Copyright © 2011 Slim Fairview

Tuesday, March 15, 2011

Sarah Palin and Mad Men

Sarah Palin, draws a crowd, sells books, makes appearances, (Uh, attracts customers?) some people would say she does not have campaign advisers she has a well-oiled marketing team. Look past the politics, the platform, the ideology and study marketing technique. Without the snide remarks. As the old marketing adage advises: "Find a need and fill it."

If I were half as good, people would be booking me for advice, speeches, and book tours.

Still, I was not spellbound by Sarah Palin. I was more fascinated by the public response (pros and cons). Hillary Clinton was an easy out for those who did not want to embrace a female governor who hunts and fishes and does all the guy stuff and does it better than most guys. (Anyone hear the "oops!" when she became the running mate?) Trick question. I'm not talking about the male voters.

Hillary Clinton is tough and smart. I don't hear people raising the cliché comments about women being tough and smart. Another myth debunked? (!)

None-the-less, in a business site, on a business topic, Sarah Palin should be a marketing study. So, too, should Hillary Clinton. However, this is best left for the B-school kids and the MBA candidates. (Although I'd be surprised if Mad Men aren't already in the midst of the study. Albeit one with ponderous academic overtones to deflect the critics. Waffles go best with maple syrup.

Regards,

Slim

Mail slimfairview@yahoo.com

Copyright © 2011 Slim Fairview

Does Facebook use reduce worker productivity?

Does Facebook use reduce worker productivity?

Does training reduce worker productivity. Wouldn't it be better if we put new employees straight to work?

Why bother learning how to drive a car. You should get back to work making buggy-whips.

The complainers about social media have their heads buried in a block of concrete. True, if your job is to mow the lawn and you are twittering away your time on your iphone, you will be less productive. (Now that I've tossed the dog a bone.)

Facebook, twitter, blogs, the internet, virtual classrooms, virtual offices, virtual management, cloud computing, this is not the future. In fact, this is no longer the present. Tomorrow is yesterday. Get moving.


Regards,

Slim


Mail slimfairview@yahoo.com


copyright (c) 2011 Slim Fairview

Friday, March 11, 2011

Edison Invented the Light Bulb by Candlelight

Edison didn't invent a better candle. Still, Edison invented the light bulb by candlelight. All the new technology lacks one thing. It cannot convey a message to those who cannot see the new technology.

Egypt, A new world order--a world without borders.

We are moving rapidly from the land of Laptopistan written about in a Times article to Netopia.

What happens when movies on demand becomes TV on demand? What happens when television goes beyond the laptop through Google TV to a direct subscription system.

Time Warner may want to go beyond the old movies of TCM and began broadcasting, what? Leave it to Beaver? The Early episodes of The Simpsons? Gunsmoke? Two and a half men?

The Wolves at Tottenham that I cannot watch on ESPN will be available over the internet. Remember a few scant years ago when the music industry was in an uproar about Napster? Remember that free phone service of ten years ago and VOIP? That debate became moot with Skype.

The best idea broadcast television has come up with to attract viewers is to start airing programmes targeted at people who don't watch television. Thus, driving away viewers who do watch television. Then there is the newer technology.

Sit down to dinner, push a button, and your dining room wall becomes a massive flat-screen television screen allowing you to have dinner with your sister and her family in Bismarck, North Dakota. (Home to the Raccoon National Cemetery.)

The social interaction will move people quickly into Netopia. Your son studying in Sweden, your daughter the doctor on a humanitarian aid mission to Japan for the recent floods, a BritCom years before it hits Channel 13. (American idiom for The Corporation for Public Broadcasting, which used to be National Education Television before the marketing people realised that people don't watch television to get an education only to appear to have gotten an education. (There is a sentence in there somewhere: some assembly required.)

What a shame those in the broadcast industry can’t see what is going to happen. Then, too, they don’t seem to be able to see what is actually happening. If only we could figure out whether it’s because they’re watching too much television or not enough.


Regards,


Slim

Mail: Slimfairview@yahoo.com


http://www.linkedin.com/in/slimfairview
Copyright (c) 2011 Slim Fairview

Thursday, March 10, 2011

Thursday, February 24, 2011

Plus ca change, plus ca change!

 
Plus ca change, plus ca change!

Today: "How do you over come the fear of change?" Tomorrow: How do you overcome the change of fear?"
"It's too late to act as if it were today. We must act as if it is tomorrow"
“On To Netopia: New world order--a world without borders. Passwords, not passports.”
Regards,

Slim


From the Quotations of Slim Fairview © 2010-2011-Slim Fairview

Friday, February 18, 2011

Virtually a Real Person

"I have a Twitter account, a Facebook account, a Linkedin account and a Blog. At last. Finally I feel like a virtual person. For a while, I didn't think I was going to make it." -- Slim Fairview


Mail: slimfairview@yahoo.com

Tuesday, January 11, 2011

Project Management of the--oops! Gotta run!

Project Management of the future is the ability to embrace change quickly. People who will be a part of the team will access information faster from better-informed sources than can be imagined.

It doesn't matter whether you are in IT or construction or in portfolio management.

Whatever the task, whatever the goal, the team will be able to leverage technology at a very rapid rate.

While one company is looking to complete a project, it will be obsolete before it is launched because another company launched the product yesterday.

Some companies will shoot themselves in the foot by launching a product too quickly with limitations while another company will release a product that not only can perform the function but also has additional bells and whistles besides.

There must be a massive shift in the paradigm. You can't hit the ground running. You can't hit the ground at all.

In IT, it is all about tech-talk. The team will know the language, will be clutching to their p-pads, twittering their thumbs, and coming up with answers before the manager finishes asking the question. And those answers will make the next question unnecessary.

People will know what needs to be done before they get their assignments.

Meanwhile, upstairs, the boss is waiting to get a one page summary while the company across town will have his updates tweeted to him. One page, 140 characters. Your choice. Let's move on to the next item on the agenda.


Sincerely,


Slim

Mail: slimfairview@yahoo.com

Copyright (c) 2011 Slim Fairview

Friday, September 24, 2010

LOOKING FOR LEADERS IN THE TECHNOSPHERE

Are you looking to a leader who shares your vision? Are you looking to become a leader? Who shares your vision?

Here is an exercise:

1. Look around your company. Find a leader who has formal authority. Make a list of reasons why you want to be led by that person.

2. Look around your company. Find a leader who has referent authority. Make a list of reasons why you want to be led by that person.

3. Imagine you are a leader. Which list is attached to your name?

Now put that questionnaire aside until later.


To do business in emerging nations, it is essential for western leaders to understand that England, France, and Germany were at one time emerging nations.

England, as an emerging nation, was analogue. Mechanical. Aside from mobility, is there a substantive difference between a sundial and a wristwatch? Is there a difference between hammering a piece of iron into a horseshoe and bending it into shape on a press brake? Is there a substantive difference between writing a letter and sending an e-mail?

Today, society has moved from analogue to digital. From mechanical to technological. We now have vastness, speed, mobility, and efficiency that did not exist when England was an emerging economy.

Today, a thousand lives can be saved with a vaccine made 10, 000 miles away. While 1000 people with shovels can’t produce results as efficiently as one person with a bulldozer, with the technology of: irrigation, water purification, fertilization, sanitation, and the study of geology those 1000 people with shovels can elevate a larger segment of the population in a shorter amount of time than people in feudal societies could imagine.

Additionally, the way the industrial revolution changed Europe and the world, the technology revolution, is changing emerging nations, and the world—with one exception. The rise is higher, faster, and more egalitarian.

France: One cheval, one chevalier.
Malaysia: One computer, five work stations, a C-level operation (CEO, COO, CFO, CTO, CIO) is up and running with all the information in the world available to them within minutes if not seconds.

Now, why don’t leaders in industrial nations understand leadership in industrious nations? It has a lot to do with our education. Do you have an MBA? Fine. Did you have to study Anglo-American Legal History; Medieval Lit; or read Hans Christian Andersen, Grimm’s Fairy Tales or Aesop’s Fables to get your degree? No? That is so sad.

Managers and leaders in western nations won’t understand Leadership or Followship (sic) in emerging nations without understanding “The Emperor’s New Clothes” or “Stone Soup”.

Did you study England in the early years? Knights, armour, horses; noble yeomen; hue and cry; the Shire Reeve; the witenagemot; the posse comitatus; trail by compurgation? [We still have trial by compurgation. Today, we call it the “celebrity endorsement”.]

When trouble arose, the yeomen did not form a committee. They looked to the Shire Reeve who called a posse comitatus. Before that, they looked to the Knight: the person who could afford a horse and a suit of armour. No horse? No armour? You become a vassal to the King. He supplied the horse, the armour, the land and in return your led the army of serfs when called upon. We still do much of that today. Do you remember King John at Runnymede? (The Barons are not on your side today, either. However, today we call it shareholders’ interests.)

In a crisis people look to a leader.

Now, go to an emerging nation. Now, try to pick out the leader. His people will follow him, not you.

Oh, yes. Do you remember that test you took at the beginning of this article? Well, it has no direct bearing on the lessons in this monograph—but this will:

Repeat the test. Are your answers the same as they were before reading the article or are they different?

Good luck in the technosphere.


Regards,

Slim

Mail: slimfairview@yahoo.com

copyright (c) 2010 Slim Fairview