Showing posts with label The Media. Show all posts
Showing posts with label The Media. Show all posts

Wednesday, March 30, 2011

The Cleavers’ Television Set is on the Way Out

The Cleavers’ Television Set is on the Way Out

One thing that has been overlooked. Social Media would not be possible without the Advertising Business.

Advertising is what really finances the operations of social media. Why then does the advertising industry act as if social media is the threat and not the partner?

I get the impression that Mad Men are doing studies to justify selling TV ads to clients because clients want TV ads because Corporate America (the clients) is infused with people who sit around discussing whether or not social media is costing American industry productivity time.

Meanwhile, the Media sees social media as a threat and not as a portal. (When I was a freelance website designer, I took out a full-page ad in a local paper listing all the people (businesses) in the local business community who had a web page on the portal website I set up. ("Fish where there are fish." -- Political adage.) )

Point being, The Media better wake up and smell the triple-shot cappuccino venti and start broadcasting via the internet. Television isn’t on the way out; the Cleavers' television set is on the way out.

Regards


Slim

Mail: slimfairview@yahoo.com

Copyright © 2011 Slim Fairview

Tuesday, March 29, 2011

President Obama's Homegrown Diplomatic Conundrum

President Obama is doing fine. As he pointed out:

1. No flag burnings or Anti US rhetoric in Egypt.

2. Bringing together a broad based coalition involving, Europe, the Middle East, and Africa.

3. Setting a precedent for future cooperation among disparate nations and cultures--perhaps for peaceful rather than military purposes.

4. Showing that Ivy league types can handle global diplomatic and military matters.

Now, the only problem is dealing with the surfeit of professional pundits who've raised the task of asking question to the level of high, intellectual discourse.

Since when did "I don't know...." and "I don't understand..." serve to repudiate another person's opinion?

How many times does one have to ask a question when the answer is intuitively obvious to the casual observer?

Regards,

Slim


Copyright (c) Slim Fairview

Mail slimfairview@yahoo.com

Wednesday, March 16, 2011

Social Media is the Medium: Greater than the sum of their parts.

Social Media is the Medium: Greater than the sum of its parts.

How do you do it? Never mind. The real question is, “How will you be doing it?”

Some slow thinkers say, “Soon, tomorrow will be here.” The quick folk say, “Soon, tomorrow will be gone.”

Facebook, Twitter, Linkedin, Blogspot, and SlideShare.

What do they all have in common besides each other? They are greater than the sum of their parts.

Write something. Save the document. Post it on your blog, on Facebook, on Slideshare. Click the links to share what you’ve written. They go to your Twitter account with a link to click that will take readers to your monograph.

If you’ve posted a document on SlideShare, the link will not only appear on the wall of your Facebook page, but there will be an option for you to choose that will allow a “thumbnail” of the document to appear. If a visitor to your Facebook page clicks the graphic, up pops the document.

Links will automatically appear on the home page of Linkedin—but wait, there’s more:

That document has provisions for links. These links will send your reader to supporting documents—and that’s still not all.

The printed word is now a global event no longer limited to the familiar and ever popular website.

The printed word is now appearing on the internet.

Publications, which include but are not limited to The New York Times, The Boston Globe, Atlantic Monthly, The Wall Street Journal, The Telegraph, and others, are now on the internet.

Many of the articles invite commentary. It is there, that your brief thoughts can invite readers to view a more comprehensive expression of your opinions. Now, this is fine; however, there are business applications as well.

Websites like Linkedin offer the opportunity to create a global network of business colleagues.

Moreover, we’ve barely scratched the surface. Yesterday, I posted PowerPoint presentations on SlideShare. Yesterday, I should have been posting videos on YouTube.

These tools are the virtual offices in use. They are in use globally.

Virtual offices, virtual teams, virtual project management, presentations, lectures, speeches, meetings, all on your computer screen.

If you have a Mac, they are available to you in transit. If using a Mac is not an option, they are available to you on your iPad or your iPhone.

Meetings will not so much be detested by the members of your staff who have work to do, but more efficiently handled by logging on to a virtual meeting.

Documents, photos, contacts, and other information will be shared within seconds. No one will find it necessary (and cumbersome) to lug stuff to the conference room.

Costs will be cut significantly by having information available through links rather than through copies being handed out.

The business research formerly the domain of the business research department, is now a Google away.

Information can be reviewed, commented on, verified, questioned and affirmed, repudiated, or assigned for further review in moments.

Prep work for the meeting will take place in moments.

The tools that are available are not limited to home and office. Nor to your company, industry, or locale.

These tools will enable you to do business globally. I posted two PowerPoint presentations:

Global Management: A shift in the paradigm of corporate America

&

The Future of the G – 20 in Good Times and Bad.
For additional information:

For more monographs on management and business administration, please visit my blog: http://slimviews.blogspot.com
 

PS.  I am not Paul Harvey.  However, I am open to becoming a paid commentator, columnist, or blogger.

If you’ve found anything I said to be helpful, please don’t hesitate to send me one of those tricked-out laptops and to tuck a few dollars into the envelope along with the thank you note.


Sincerest regards,

Slim



PPS. I forgot to mention the email option: slimfairview@yahoo.com
Copyright © 2011 Slim Fairview

Tuesday, March 15, 2011

Sarah Palin and Mad Men

Sarah Palin, draws a crowd, sells books, makes appearances, (Uh, attracts customers?) some people would say she does not have campaign advisers she has a well-oiled marketing team. Look past the politics, the platform, the ideology and study marketing technique. Without the snide remarks. As the old marketing adage advises: "Find a need and fill it."

If I were half as good, people would be booking me for advice, speeches, and book tours.

Still, I was not spellbound by Sarah Palin. I was more fascinated by the public response (pros and cons). Hillary Clinton was an easy out for those who did not want to embrace a female governor who hunts and fishes and does all the guy stuff and does it better than most guys. (Anyone hear the "oops!" when she became the running mate?) Trick question. I'm not talking about the male voters.

Hillary Clinton is tough and smart. I don't hear people raising the cliché comments about women being tough and smart. Another myth debunked? (!)

None-the-less, in a business site, on a business topic, Sarah Palin should be a marketing study. So, too, should Hillary Clinton. However, this is best left for the B-school kids and the MBA candidates. (Although I'd be surprised if Mad Men aren't already in the midst of the study. Albeit one with ponderous academic overtones to deflect the critics. Waffles go best with maple syrup.

Regards,

Slim

Mail slimfairview@yahoo.com

Copyright © 2011 Slim Fairview

Monday, March 14, 2011

The Latest Trend in Management

Hiring a Hiring Manager. Or not. The Latest Trend in Management

"If you have no skills as a hiring manager, the solution is simple. Hire the best people available whether you like it or not." Slim Fairview

The boss should not be the super-person. The boss should be the super-worker.

Not the ubermenschen but rather the “uber-arbeitskraft“

Back in the day when I was going to write the great American novel, I took a holiday job in the packing and shipping department of an upscale company.

First the department got back up and my supervisor’s boss came in to put things right. We were soon backed up again. This time the VP came in to find out, “What do we have to do to get things caught up?” My boss looked at me. The VP looked at me. The next day I had a packing and shipping operation up and running.

What made my operation run so efficiently? I took advantage of my position as a supervisor to move up and down the line to bring the different stages of the operation into sync with the process. I could prepare product for packaging, I could box the product, and I could set up boxes for packing, and so on. Wherever my team needed help keeping up, I joined that stage of the process.

This is missing from the many admonitions to managers, young and old.

A good analogy for management would be to compare the experience of a substitute teacher to that of trying to herd cats. The fallacy of wisdom is that if you show up with a bag full of tuna sandwiches, the cats will embrace a common goal: tuna for lunch. Then reality strikes. One cat goes off in search of a jar of gherkins, another for a bag of chips, and another for a napkin. A smart boss knows that tuna fish sandwiches are not going to solve all the problems; and neither will a common goal. We may all agree on the destination, but we won’t all agree on the best route to get there.

Here is the conundrum: There may not be one right way or one best way. However, we do have to travel together—or not. These are the challenges. Different managers may have different views. Different team members may have different views; and, in addition, just as there may be no one right or wrong way to get to our destination, so there may not be one right or wrong way to manage. We cannot always have consensus either.

The biggest problem is the one size fits all philosophy of management instruction. Another, is the fact that employees come to the table with the notion that one style of management may be better than or worse than another style. (After all, how many employees attended the all-day seminar? How many employees have the three-fold brochure? They cannot be tricked or bullied into accepting a style of management that is not suitable. Suitable to whom? That is another question.

Today, management is being bullied into accepting one form of management as being superiour to another. Employees, team members, are convinced that one method of management is superiour to another. Imagine everyone’s surprise when the tables are turned.

Management has become a victim to trends in management. The latest trend will work if everyone on the team believes that he or she is benefiting from the latest, the newest, and the best that the consulting industry has to offer.


Dr. Henry Kissinger once said of fame, “You still bore people, but they think it’s their fault.”


Let’s not fall prey to the latest trend in management style and technique.


“Style never goes out of fashion, but fashion always goes out of style.”

Regards,

Slim

For additional material, read Ceo the Executive, or The Executive’s New Clothes.

http://slimviews.blogspot.com/2010/08/ceo-executive-or-executives-new-clothes.html


Mail. slimfairview@yahoo.com


Copyright © 2011 Slim Fairview

Saturday, March 12, 2011

Friday, March 11, 2011

Edison Invented the Light Bulb by Candlelight

Edison didn't invent a better candle. Still, Edison invented the light bulb by candlelight. All the new technology lacks one thing. It cannot convey a message to those who cannot see the new technology.

Egypt, A new world order--a world without borders.

We are moving rapidly from the land of Laptopistan written about in a Times article to Netopia.

What happens when movies on demand becomes TV on demand? What happens when television goes beyond the laptop through Google TV to a direct subscription system.

Time Warner may want to go beyond the old movies of TCM and began broadcasting, what? Leave it to Beaver? The Early episodes of The Simpsons? Gunsmoke? Two and a half men?

The Wolves at Tottenham that I cannot watch on ESPN will be available over the internet. Remember a few scant years ago when the music industry was in an uproar about Napster? Remember that free phone service of ten years ago and VOIP? That debate became moot with Skype.

The best idea broadcast television has come up with to attract viewers is to start airing programmes targeted at people who don't watch television. Thus, driving away viewers who do watch television. Then there is the newer technology.

Sit down to dinner, push a button, and your dining room wall becomes a massive flat-screen television screen allowing you to have dinner with your sister and her family in Bismarck, North Dakota. (Home to the Raccoon National Cemetery.)

The social interaction will move people quickly into Netopia. Your son studying in Sweden, your daughter the doctor on a humanitarian aid mission to Japan for the recent floods, a BritCom years before it hits Channel 13. (American idiom for The Corporation for Public Broadcasting, which used to be National Education Television before the marketing people realised that people don't watch television to get an education only to appear to have gotten an education. (There is a sentence in there somewhere: some assembly required.)

What a shame those in the broadcast industry can’t see what is going to happen. Then, too, they don’t seem to be able to see what is actually happening. If only we could figure out whether it’s because they’re watching too much television or not enough.


Regards,


Slim

Mail: Slimfairview@yahoo.com


http://www.linkedin.com/in/slimfairview
Copyright (c) 2011 Slim Fairview

Thursday, March 10, 2011

Friday, March 4, 2011

Book Agent

I am looking for an agent to represent my two non-fiction efforts:

The Quotations of Slim Fairview

and the book I am assembling on management.

Anyone with an interest, please contact me.

mail: slimfairview@yahoo.com

Regards,

Slim

Friday, February 18, 2011

Virtually a Real Person

"I have a Twitter account, a Facebook account, a Linkedin account and a Blog. At last. Finally I feel like a virtual person. For a while, I didn't think I was going to make it." -- Slim Fairview


Mail: slimfairview@yahoo.com

Thursday, February 3, 2011

Watching the Process

The Process

Management, Project Management, Process Management, each a process. Can you isolate the moment you realised that?

I was in the second grade. We were out in the playground for recess. We were playing kickball.

Recess was unstructured. There was no micromanagement of children then.

The two usual classmates were captains. This was SOP. Then, one day, one of the teams had a co-captain.

While some of the other boys in my class complained, “Why do they always get to be captains?” “They always pick their friends. That’s not fair,” I observed the process.

The captains were the natural leaders. This was because they were good at the game and good at picking players. (Athletes will routinely hang out with athletes. Question: Are they picking their friends, or good athletes, or both? Answer: both.)

We root for the underdogs; but we want to run with the winners. Good at sports or bad at sports, each of us wants to be on a winning team.

However, we now had co-captains. I was less concerned with why. I simply wanted to be on a winning team. That was over 50 years ago. I still remember the day. However, we never stop learning. It was only a few weeks ago when I thought about that day that I realised something.

If you are a good athlete, and I am a good athlete, and we have three powerful players in the class; Tom, Dick, and Harry, and we toss a coin for first pick, the following are the possible results:

You have three power players: I have two power players.

I have three power players: you have two power players.

It comes down to the toss of a coin.

Plan B. I have a co-captain. It doesn’t matter who wins the toss. Either way, I have three power players on my team and you have two on your team.

Now, that was not the end of the lesson. That was the beginning.

1. We learned not only about leadership, but also about followship.

2. We learned the art of negotiation and the result of having good leaders.

3. We also learned how to get along without being micromanaged by parents.

4. There was a lesson in conflict resolution and the value of cooperation.

It went on from there.

Some of my classmates complained. They, however, had no viable alternative. They also had no appreciation for the objective assessment of what was happening.

Some had inflated views of their own skills. (If he can do it, so can I.) Yet, none ever explained why others never gravitated to them as leaders.

There was more to be learned by watching the process.

1. How did some classmates interact with others?

2. How did some interact with the teacher?

3. How did the teacher interact with some students as opposed to others?

For the last one, I can offer some insight. If the objective is to encourage a student to participate, the teacher calls on the quiet one. If the objective is to teach the class how to solve a problem, the teacher calls on the student most likely to have the correct answer.

There is much to be said for participation. There is little to be said for sitting on the sidelines. However, as Yogi Berra once said, “You can see a lot by just watching.” To which I shall add, “You can hear a lot by just listening.”

What does this have to do with project management?

Perhaps you shouldn’t be managing projects.

Regards,

Slim

Mail slimfairview@yahoo.com

Copyright © 2011 Slim Fairview

Saturday, January 29, 2011

Egypt and Others--A New World Order: A World without Borders

 
New World Order: A World without Borders
The real problem is our lack of understanding of the concept of what is going on globally. The younger generation is no longer embracing the customs of the past. What are the customs of the past? For one thing, embracing the customs of the past.

 
One thing that is very important to understand if we are to get along with the rest of the world. Many cultures have 3,000; 4,000…6,000 years of history, custom, and culture to look back on. We have a bit over 200. This creates a major difference between Americans and, for example, the Egyptians, The Chinese, The Japanese, and so on.


On the other hand, the aforementioned youth culture is very similar to American culture in that both they and we are “forward looking.” As we cannot look to a long past, we long for a future that will.
As this pertains to Egypt, we are in a unique position to understand the Egyptian people. (Did someone say, 1776?)


Both America and the Middle East were part of a Colonial Empire. But wait! There’s more!
In what is known in some parts of the world as the Colonial Rebellion of 1776, we had aid from France and, that by extension, the French people. We did not look upon France as the enemy because they supplied us with weapons. We looked upon France as a nation that aided us in battle. Much the same way America has aided the Egyptian people in their government’s efforts to protect the Egyptian people from enemy soldiers.
Thus, as evidenced by the protests around America, the American people have a shared perspective with the Egyptian people. (This does cause me to wonder why Americans in Egypt would be afraid. I want to believe that the Egyptian people see the American people as people who share in a belief.)


Hence:

The blogosphere is a world without borders; Facebook is a world without borders; Twitter is a world without borders. Linkedin is a world without borders; SlideShare is a world without borders, and, the new generation is a generation of a nation without borders.


We now have a world where emerging nations are no longer define the way I defined them on my ppt. presentation only three months ago. Global Management: A shift in the paradigm of corporate America at http://slideshare.net/


I touched on some aspects of the new way of doing business from a global perspective but failed to see the absence of the borders in the new world. The technosphere. The following links are to very short monographs related to the above topic.

The Next Generation: Better Than Brand New


Managing Projects in the New Millennium


The New Age Biz Wiz


Project Management of the –Oops! Gotta Run


The new, the young, the future, is a world where communication is instantaneously global. Questions asked an answered in moments.

Enough said? No. Enough said!

Regards,

Slim

eMail: mailto:slimfairview@yahoo.com
Copyright © 2011 Slim Fairview

Friday, January 28, 2011

Thoughts on the Marketing of India (From a Linked in Discussion)


The Marketing of India

Find a need and fill it.

Who has a need for what you can produce?
Partner with that (nation's) companies.
In addition to the profits, offer a minority interest in the company. (This will give investors an incentive to succeed.) Offer a profit share to the suppliers. (This will give the farmers(?) an incentive to join in the venture.

In addition to money, offer other incentives. [Prestige]. For example: Build schools in the areas where the people are most enthusiastic.

If one or two small companies cannot find the funding (through govt. funding--a bad idea) go to the marketplace. Economies to scale.

Create a marketing group for the several smaller companies, so they can pool their resources.

In Vermont there is a joke:

Q: "Do you think the rain will hurt the rhubarb?"
A: "Not if they're in cans."

If produce spoils before it hits the market, set up a joint effort to can the produce at the source.

Roads are a government responsibility.

Just a few ideas. (Call me old-fashioned)

Anyone care to amplify, amend, or correct?

Sincerest regards,

Slim

PS. Read The Caste Busters article in the NY Times:
http://www.nytimes.com/2011/01/02/magazine/02Striver-t.html

Mail slimfairvew@yahoo.com

Copyright (c) 2011 Slim Fairview

Tuesday, January 25, 2011

Chinese Wisdom and Privacy

Chinese Wisdom:

"In the West, when you want privacy, you go into a closed room. In the East, when we want privacy, we go into an open field."


Regards,

Slim

Mail slimfairview@yahoo.com

A WHITE HORSE IS NOT A HORSE

A WHITE HORSE IS NOT A HORSE

That is what is known as “an old Chinese saying.” I learned it from my finance professor. I was too embarrassed to ask him to explain what it meant. Soon, I would figure it out for myself.

A few years later, my wife and I moved out West. What happened? Something that almost never does. I got a craving. A food craving. A food craving for for something I never crave. A salami sandwich on rye and a bottle of beer.

We drove to the supermarket. Beer, no problem. Salami, no problem. Then, we went to buy the rye bread.

I found, pumpernickel rye; marble rye, low-sodium rye; diet rye; California rye; I found every kind of rye bread except rye bread. Then I understood. A white horse is not a horse.

Solution. I had a baloney sandwich on white bread and a glass of chocolate milk.

How many white horses do you have in your stable?

Regards,

Slim

Mail Slim tilden9@yahoo.com

Copyright, © 2011 Slim Fairview

Thursday, January 20, 2011

Frank Investment Strategies

 
Investing?

Here's the metaphor.

Two friends stop off at a hot dog stand. Ahead of them, they see a man order a hot dog. One says to the other, “I bet he has mustard.” His friend says, “Ketchup.” The man puts mustard on his hot dog. The first friend wins.

They follow him down the street to a pretzel stand. The first man bets that he buys a pretzel with no salt. The second says with salt. The man buys it with salt. The second man wins.

Down the street, the man stops for ice cream. The first man says, “Chocolate”. The second man says, “Vanilla”. The first man wins when the guy in front of them buys a chocolate ice cream cone.

You know all this because you are following the two men and listening in as they make their wagers.

The next thing you know, you are calling your friend on the phone and inviting him to meet you for lunch at the hot dog stand.

When you get there, you see the same two men you saw the day before. They make the same wager. You turn to your friend and say, “I bet the man on the left wins the bet.” Your friend says, “You’re on.”

You bet that the man on the left will win the wager each time.

You win two out of three bets. You come out ahead.

Do you now have some idea of how our investment industry is changing?

Regards,

Slim


Copyright © 2011 Slim Fairview

Slimviews is an non-profit, unfunded, unsupported, and, alas, unprofitable web log by Slim Fairview

http://slimviews.blogspot.com

Commentary on Global Political and Economic Events by Slim Fairview. Read my blog today or hear it from experts in a month or two. Slim

Wednesday, January 19, 2011

Starving Nations and Food Equations

A Metaphor:

If one person in the group does not have enough food to eat, he may die.

For a while, that means more food for the rest of the group. However, that also means one less person to work the farm. That means less food to eat. Less food to eat means someone will die.

For a while, that means more food for the rest of the group. However, that also means one less person to work the farm. That means less food to eat. Less food to eat means someone will die.

Soon, there won't be enough people to work the farm. That means there won't be enough food to eat.

Get the idea?


Slim

Mail: slimfairview@yahoo.com


Copyright (c) 2011 Slim Fairview

Wednesday, January 12, 2011

The CSO: Chief Strategic Officer

We all know the C-Level jobs. Which one is in charge of strategy? And don't say all of them.

A company has to have a metaphorical motion detector that detects changes. That motion detector is the Chief Strategic Officer.

Part One

Is the turn around time getting shorter or longer?
Is the ROI going up or down?
Are sales rising? Are they rising at a slower rate or a faster rate?
Have competitors entered the market?
Are clients/customers starting to ask questions about innovations, discounts, delivery dates?

As these matters come up, they are indicators that the strategy and the process need to be reviewed and refreshed.

Part Two

To remain competitive, the CSO has to look to opportunities to make changes to stay ahead of the competitors, the market demands, and the changes in the financials.

This is not something to be done occasionally. This is an ongoing process.

Any thoughts on the matter?

Regards,

Slim

Mail: tilden9@yahoo.com

Copyright (c) 2011 Slim Fairview

Tuesday, January 11, 2011

Project Management of the--oops! Gotta run!

Project Management of the future is the ability to embrace change quickly. People who will be a part of the team will access information faster from better-informed sources than can be imagined.

It doesn't matter whether you are in IT or construction or in portfolio management.

Whatever the task, whatever the goal, the team will be able to leverage technology at a very rapid rate.

While one company is looking to complete a project, it will be obsolete before it is launched because another company launched the product yesterday.

Some companies will shoot themselves in the foot by launching a product too quickly with limitations while another company will release a product that not only can perform the function but also has additional bells and whistles besides.

There must be a massive shift in the paradigm. You can't hit the ground running. You can't hit the ground at all.

In IT, it is all about tech-talk. The team will know the language, will be clutching to their p-pads, twittering their thumbs, and coming up with answers before the manager finishes asking the question. And those answers will make the next question unnecessary.

People will know what needs to be done before they get their assignments.

Meanwhile, upstairs, the boss is waiting to get a one page summary while the company across town will have his updates tweeted to him. One page, 140 characters. Your choice. Let's move on to the next item on the agenda.


Sincerely,


Slim

Mail: slimfairview@yahoo.com

Copyright (c) 2011 Slim Fairview

Monday, January 10, 2011